SAVANNAH, Ga., Feb 08, 2012 (BUSINESS WIRE) -- Health Discovery Corporation HDVY +18.53% , the molecular diagnostics company that launched the first SVM-based image analysis iPhone app for melanoma risk assessment, MelApp, today debuts MelApp 2.0 for iPhone. This updated version introduces a new Quiz feature that better educates users on melanoma cases with sample histories and provides the ability to practice assessing the risk factor from a collection of chronicled case photos. New functionality improvements include the capability of drawing the outline of their mole or freckle to better define its location within the captured images.
"In developing this new version, our focus was on better functionality, but above all, educating users on the dangers of melanoma, signs, symptoms, and how to check your skin most effectively," said Stephen D. Barnhill, M.D., Chairman and CEO of Health Discovery Corporation. "Health Discovery Corporation's scientific expertise lies in the development of clinical tests and medical screenings; and the development and improvement of the MelApp mobile app is an extension of using our advanced mathematical techniques to potentially save lives."
Now available for iPhone, iPod touch, iPad, and Android, MelApp is available for download at the iTunes App Store and Android Marketplace at a special price of $1.99.
MelApp uses highly sophisticated patent protected mathematical algorithms and image based pattern recognition technology to analyze an uploaded image. The app was validated using an image database licensed from Johns Hopkins University Medical Center and uses a device's camera feature to deliver a risk analysis of user's photographed skin lesions within seconds. In addition, MelApp can use a smartphone's GPS to refer users to physicians specializing in the diagnosis and treatment of melanoma for proper medical attention.
Physicians who diagnose and treat melanoma can become a subscribing member of HDC's physician referral network by contacting email@example.com. For support and technical inquiries, contact firstname.lastname@example.org. MelApp by Health Discovery Corporation is available at a special limited time introductory price of $1.99. For more complete details, visit http://www.melapp.net , http://www.facebook.com/MelApp or http://twitter.com/ #!/SafeHealthApps.
About Health Discovery Corporation
Health Discovery Corporation is a molecular diagnostics company that uses advanced mathematical techniques to analyze large amounts of data to uncover patterns that might otherwise be undetectable. It operates primarily in the emerging field of personalized medicine where such tools are critical to scientific discovery. Its primary business consists of licensing its intellectual property and developing its own product line of biomarker-based diagnostic tests that include human genes and genetic variations, as well as gene, protein, and metabolic expression differences and image analysis in digital pathology and radiology. For more information, see www.healthdiscoverycorp.com .
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